Stuck with a website you didn’t build, don’t love, and don’t trust? Your website should be your biggest ally — not your biggest headache. Learn how to fix it fast with the FREE Website Triage Template.
Coalfire Federal
A website redesign for a modern leader in federal cybersecurity.
Coalfire Federal is an industry-leading, cybersecurity consultancy with over 20 years of innovation, serving half of Fortune 50 clients, and the foremost provider of FedRAMP compliance assessments and penetration testing services in the United States.
Following a recent rebranding by parent company, Coalfire Systems, Coalfire Federal was tasked with bringing its website into visual alignment. The project would also include transitioning to a new CMS for platform consistency, and the opportunity to visually reimagine the site into one that was more service-centric and focused on lead generation.
- Website Design
- Craft CMS Development
- SEO Migration Program
Connecting the Brands
We integrated parent company’s new B2B brand visuals, opening them up to reflect the B2G market, while maintaining alignment and creating an experience better tailored to federal audiences.
Streamlined User Journeys
By focusing on message clarity and opening up the visual design, we created clearer user paths to simplify visitor engagement and improve conversions.
SEO Preservation and Growth
A comprehensive SEO migration plan was implemented to ensure no SEO value was lost during the relaunch.
And content-heavy pages were transformed into scalable, resource-rich templates that support main product pages while remaining user-friendly and search-optimized.
Individual Service Pages
To emphasize clarity around individual services, we shifted from “catch-all” pages to singularly detailed product pages. This change provided better clarity, and supported efforts to improve SEO.
“
What our clients think…
"We cannot compliment the Peaktwo team enough! From ideation to launch, they were a true partner every step of the way to our gorgeous, new site. Their expertise, superior professionalism, and dedication to quality enabled us to meet our goals on time and with great success. Looking forward to many more exciting projects with the Peaktwo team!"
Results
Results
Almost immediately after its launch, the new website began delivering on its mission to improve site engagement and lead generation.
66%
Increase in Contact Submissions
41%
Increase in User Engagement
71%
Increase in Page Views
45%
Increase in Downloads
